Disney has named April Carretta as Head of Communications, Direct to Consumer, main international communications for the corporate’s portfolio of direct-to-consumer video streaming companies.
The comms exec with 20-plus years of expertise will lead proactive and built-in communications, together with client, content material publicity, worldwide, disaster communications and incident administration, in addition to inside worker communications. She reviews to Heather Hust Rivera, SVP Communications for Disney Media & Entertainment Distribution.
Disney
Carretta joined Disney in 2019, the place she led communications for the corporate’s Platform Distribution group, tasked with shaping communications throughout all of DMED’s third-party media gross sales efforts for distribution, content material gross sales agreements, online marketing for direct-to-consumer providers and linear media networks, international theatrical movie distribution, and different Disney properties. Earlier in her profession, she labored in advertising and marketing and international communications for Twentieth Century Fox, Edelman and Sony Pictures.
The Direct to Consumer unit is an element of Disney Media & Entertainment Distribution, which manages the corporate’s content material commercialization and distribution system.
https://deadline.com/2022/09/disney-april-carretta-head-of-communications-direct-to-consumer-1235124099/
