The Hospitality Sales and Marketing Association International (HSMAI) is now accepting entries for the 2023 Adrian Awards. The 67th annual Adrian Awards competitors focuses on WanderLOVE, highlighting the tales of outstanding advertising and public relations campaigns, adverts, earned media packages, experiential and digital experiences that spark a love for journey, igniting a need for exploration in vacationers world wide. Winners will probably be honored on the HSMAI Adrian Awards Celebration, returning to the New York Marriott Marquis, February 13, 2024.
“HSMAI is honored to acknowledge the innovators throughout the journey and hospitality business,” stated Robert A. Gilbert, CHME, CHBA, president and CEO of HSMAI. “Their inventive efforts push the boundaries, spark inspiration and produce outcomes for manufacturers, locations and all segments throughout the business, reflecting HSMAI’s recognition.”
The Adrian Awards embody 5 divisions: Advertising, Digital, Public Relations/Communications, Integrated Campaigns and trending subjects. In the spirit of WanderLOVE, HSMAI invitations journey business professionals and businesses to enter the initiatives and campaigns that encourage vacationers to enterprise out, see the world and create reminiscences.
The Adrian Awards are embracing the ever-changing panorama of journey and hospitality advertising, including seven new classes, growing the entire quantity to 52. These embody awards for digital creators, fame administration, online marketing and broadcast integration. In addition, this yr’s new Trending classes are Artificial Intelligence and ESG (Environmental, Social, Governance) advertising. These additions replicate the way forward for the business and supply all kinds of alternatives for business professionals and businesses to submit excellent work.
Also new this yr, one Gold Award will probably be given in every entry class for small, medium and huge finances campaigns, along with a number of Silver and Bronze awards. Each Gold Award recipient will probably be thought of for a choose variety of Platinum awards, and Platinums will probably be thought of for Best of Show awards within the Advertising, Digital, Public Relations/Communications and Integrated Campaigns divisions. Top Trending division entries will obtain a President’s Award.
Adrian Award entries might be submitted from July 17 by way of Sep. 8, 2023. All entries have to be submitted on-line. Visit adrianawards.com for entry and nomination data.
Entries will probably be judged by a panel of promoting, digital, public relations and communications consultants and main members of the hospitality and journey business. Professionals inquisitive about being a choose will need to have a minimum of eight years of hospitality, journey or tourism advertising, or particular media expertise. For extra data or to use, please go to HSMAI Adrian Awards Judging.
Nominations are additionally being accepted for the 2023 class of HSMAI Top 25 Extraordinary Minds in gross sales, advertising, income optimization and distribution. HSMAI can be accepting nominations for Lifetime Achievement Awards in advertising and public relations.
To assist the achievements and success of hospitality and tourism professionals, take into account changing into a 2023 Adrian Awards associate. Contact Elise Rhinehart at [email protected].
About HSMAI
The Hospitality Sales and Marketing Association International (HSMAI) is dedicated to rising enterprise for lodges and their companions and is the business’s main advocate for clever, sustainable lodge income progress. The affiliation gives lodge professionals and their companions with instruments, insights, and experience to gas gross sales, encourage advertising, and optimize income by way of packages such because the Marketing Strategy Conference, Adrian Awards, and HSMAI ROC. Founded in 1927, HSMAI is a membership group comprising greater than 5,000 members worldwide, with 40 chapters within the Americas Region. Connect with HSMAI at hsmai.org, HSMAI Facebook, HSMAI Twitter, and HSMAI YouTube.
Lorena BonnerMMGY NJFHSMAI
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