Bangalore, Karnataka, India:
Tanishq, India’s largest retail jewelry model from the home of TATA and VSPAGY a number one customized video interactivity platform in the present day introduced their strategic partnership. This collaboration goals to revolutionize the best way Tanishq interact with their clients by immersive and customized video experiences.
VSPAGY’s cutting-edge know-how combines the ability of customized movies with interactive parts, permitting manufacturers to create distinctive and interesting buyer experiences. The platform additionally permits manufacturers to distribute these movies at scale concurrently throughout a number of channels like WhatsApp, in-app notifications, SMS, and e-mail amongst others. Through this partnership, Tanishq will leverage the VSPAGY platform to create distinctive and fascinating video journeys tailor-made to particular person clients.
Since its inception, Tanishq has been dedicated to placing the shopper on the coronary heart of every thing it does. From its product growth to its customer support, the model has at all times targeted on delivering distinctive experiences for its clients. This dedication to buyer centricity has been a key driver of the model’s success and has helped it to construct a loyal and engaged buyer base. By integrating VSPAGY’s platform into their advertising and marketing and communication methods, Tanishq goals to amplify buyer engagement, drive conversions, and improve total model loyalty.
“We are thrilled to associate with VSPAGY to ship unparalleled customized video interactivity experiences to our clients,” Pelki Tshering, General Manager-Marketing, Tanishq. “VSPAGY’s customized video interactivity platform will empower us to create immersive storytelling experiences that join with our clients on a deeper degree. This collaboration aligns completely with our dedication to innovation and offering distinctive buyer experiences.”
VSPAGY’s progressive resolution permits manufacturers to leverage buyer knowledge to generate dynamic and customized movies that resonate with particular person preferences, pursuits, and shopping for behaviors. The platform seamlessly integrates interactivity options akin to clickable hotspots, customized suggestions, and interactive CTAs (call-to-action), making a fascinating video journey for every buyer.
“We are delighted to welcome Tanishq to the VSPAGY household,” mentioned Pankaj Saxena, Founder and CEO of VSPAGY. “Tanishq’s legacy of excellence and dedication to customer-centricity align completely with our imaginative and prescient to rework the digital video buyer engagement panorama. Together, we purpose to create memorable and customized video interactive experiences that captivate customers and forge lasting model connections.” With this collaboration, Tanishq joins a prestigious roster of world manufacturers which have chosen VSPAGY to improve their video advertising and marketing efforts. By embracing VSPAGY’s customized video interactivity platform, India’s main jewelry model is poised to elevate its model presence, encourage buyer loyalty, and keep forward in an ever rising and intensely aggressive market, the place model client connects are more and more changing into particular and customized.
About TanishqTanishq, India’s most-loved jewelry model from the TATA Group, has been synonymous with superior craftsmanship, unique designs and assured product high quality for over twenty years. It has constructed for itself the envious popularity of being the one jewelry model within the nation that strives to perceive the Indian lady and supply her with jewelry that meets her conventional and up to date aspirations and wishes. To stress on their dedication to provide the purest jewelry, all Tanishq shops are outfitted with the Karatmeter which permits clients to test the purity of their gold in essentially the most environment friendly method. The Tanishq retail chain presently spreads throughout 440+ unique boutiques in additional than 250 cities.
Founded in 2019, the VSPAGY is a number one customized video interactivity platform that helps enterprises interact with their clients at scale. The AI-enabled platform empowers banks, insurance coverage, fintech, e-commerce, retail, vehicle, and journey and hospitality manufacturers to enhance their buyer engagements utilizing a collection of customized Video Interactivity options. The SaaS platform helps enterprises create large-scale individualised video conversations and engagements with their clients with secured API protocols in addition to real-time efficiency analytics dashboard stories for monitoring and monitoring the campaigns. VSPAGY is a registered trademark of Acadian Technologies Private Limited. The firm is ISO-27001:2013 compliant, and can also be DPIIT/ DIPP licensed as a part of the Startup India program.Contact VSPAGY
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