Addressing the 30x Surge in Customized Video Asset Needs for Digital Ad CampaignsPHOENIX, Sept. 20, 2023 /PRNewswire/ — Colling Media, one of many fastest-growing companies, introduced the launch of its new video manufacturing division, CM Productions, to assist company companions meet video demand throughout all advertising and marketing channels. The service goals to simplify video manufacturing processes, guaranteeing companions have a full vary of property to navigate immediately’s digital promoting panorama, the place over 90% of companies use video as a advertising and marketing device.
“The want for constant, new video advertisements on varied social platforms has skyrocketed, and we’re excited to supply reasonably priced packages to fulfill this demand and present our companions the affect that may come from a gentle stream of video advertisements made particularly for these channels,” mentioned Damon Evans, Media Production Manager.
The company has discovered its companions require over 30 occasions extra video property than 5 years in the past to help campaigns for digital channels starting from OTT, CTV, Meta, and YouTube to TikTok’s rising advert platform, with expectations of heightened demand within the years to return.
In immediately’s various digital panorama, repurposing a single TV advert for varied social media platforms can fall brief. Through on-site video shoots, companions obtain a couple of branded advert per day for advertising and marketing services and products.”Being in a position to assist our purchasers sustain with the ever-increasing demand for video content material is thrilling,” added CEO Brian Colling. “We know the facility of video in promoting, and we see so many corporations struggling to maximise this medium via lack of content material. and we all know we may also help with CM Productions.”For extra info on how what you are promoting can leverage short-form movies, go to Short-Form Video Marketing: Capturing Consumer Attention in Seconds.About Colling MediaPrimarily based in Phoenix, AZ, Colling Media is a full-service nationwide digital promoting and advertising and marketing company specializing in promoting branding and technique, digital and conventional promoting, media shopping for, paid search, lead technology, content material advertising and marketing, and web optimization. For extra info, go to collingmedia.com, or observe the corporate on LinkedIn, Facebook, Twitter and TikTok.Media Contact:Rebeca Moreno602.456.4395Twitter [email protected] Colling Media