Lights, cameras, motion! Vimeo brings video creation magic to life. This trailblazing platform empowers professionals, companies, and groups to craft cinematic masterpieces with only a click on.
Born in 2004, Vimeo has spent practically 20 years perfecting the artwork of on-line video. Today, it’s one of many premier locations for importing, sharing, and streaming excessive-high quality movies. But Vimeo is greater than only a video host – it’s a vibrant neighborhood of over 200 million members worldwide.
Vimeo’s most spellbinding options are its intuitive stay streaming and video enhancing instruments. With only a few faucets, you’ll be able to go stay or flip uncooked footage into a elegant manufacturing. Vimeo additionally casts a streaming spell with its seamless integration throughout gadgets. The stage is ready for everybody to turn out to be Vimeo’s subsequent viral video star.
Since launching, Vimeo has amassed over 1.2 billion movies that captivate audiences in every single place. These Vimeo statistics present how a lot this video streaming platform has grown over 17 years.
Key Vimeo Statistics
Vimeo debuted in 2004 as an internet video-sharing platform.
Vimeo has greater than 230 million customers globally registered.
Out of the whole variety of customers on Vimeo, simply 1.6 million have been paying subscribers, and in 2014 it had 500 million subscribers.
On the Vimeo platform, there are over 60 million video content material creators.
Including the Vimeo app on the Google Play Store has raised the speed of on-line video viewing by 130% and app downloading by over 9 million.
The social media platform of Vimeo in 2020 uploaded over 90 million movies.
Comparing Vimeo and YouTube
1. In 2004, Vimeo was a Viable Platform for Video Streaming.
Vimeo proliferated and have become often known as top-of-the-line video content material creator platforms worldwide. The firm’s recognition may be carefully related to the feat achieved by YouTube, established in 2005.
2. Vimeo has Over 230 Million Users Globally on its Platform.
According to Vimeo data, there are over 230 million individuals who’re on the platform from over 190 nations of the world. On the opposite hand, YouTube has over 2 billion subscribers on its platform.
3. Vimeo Prides Itself on Delivering High Video Quality to its Users.
Compared with YouTube, Vimeo has higher inventive options that assist its creators produce excessive-high quality content material. For instance, with Vimeo, you’ll be able to know the age, gender, and viewer retention on the platform.
4. Content Creators on Vimeo Can Post Videos Without Ads.
One thrilling characteristic of Vimeo is its benefit to customers to view content material with out an advert. Users should improve their membership on YouTube to cease seeing adverts whereas watching movies.
Vimeo Statistics – Finance
Vimeo’s speedy monetary progress could also be as a result of a collection of strategic selections undertaken by its administration to spice up person satisfaction.
5. Its Annual Revenue Surged in 2020 Due to Increased Subscribers.
The firm, in 2020, had an annual income of $283.2 million, a rise from the previous years.
6. In 2021, There was an Increase in Subscribers to 1.5 Million.
In 2021, Vimeo elevated the variety of paid subscribers to its premium video characteristic.
7. The Company Generated in 2021 Revenue of $96 Million, the Highest Since the Company’s Inception.
Vimeo generated $96 million in income within the second quarter of 2021, the best achieve since its launch. This determine represented a 4% enhance in income income in 2020.
8. Vimeo was Estimated to be Worth $5.7 Billion in 2020.
At the shut of 2020, the corporate’s valuation was about $5.7 billion.
9. Vimeo Makes a Profit of $5 From Every Dollar.
For every greenback invested into Vimeo advertising, the corporate makes $5 as its revenue return.
10. 25% of its Revenue Comes From Membership Payments.
The membership of three,500 paying enterprises accounts for 25% of Vimeo income, accounting for 1 / 4 of the whole income that the corporate generates. Other sources of earnings embrace Vimeo inventory, paid OTT, and on-demand providers.
11. Vimeo has an Employee Strength of Over 1,100.
The platform continuously strengthens its workers to supply higher providers and fulfill its customers.
Vimeo Statistics – Revenue
12. The Company Generated a Revenue of 391.68 Million in 2021.
In the primary quarter of 2021, Vimeo generated about $90 million in income, a major enhance from what it had within the earlier quarter of 2020. Revenue continued to develop, and within the second quarter, it generated $96 million. In the third and fourth quarters of 2021, it generated $100 million and $106 million, respectively. The income generated in all 4 quarters of the yr confirmed a rise of 38% from 2020.
13. Vimeo’s Rise in Revenue has Raised its Profit Margin to 75%.
The enhance in Vimeo’s revenue margin could possibly be as a result of its customers’ recurring funds of subscriptions.
14. In 2023, Vimeo Recorded a Per-share Real Value of $4.23.
The per-share actual worth of Vimeo Inc. was $4.23 in 2023.
15. In 2022, Vimeo Generated $433.03 Million in Revenue.
The firm skilled a surge in income in 2022, with a distinction of $41,35 million. However, that is an excellent earnings distinction as a result of its implementation of exact methods.
16. In 2021, Vimeo, a Total of $392 Million was Realized by Vimeo.
The firm, in 2021, made a complete of $392 million in income, a rise of 38% from the worth recorded in 2020.
17. In the Second Quarter of 2023, Vimeo Software and Video Services Generated About $101.8 Million.
Vimeo’s income within the second quarter of 2023 is an 8% enhance from that recorded within the second quarter of 2021. This is a outstanding feat for the corporate because it continues to expertise a rise in progress.
18. Vimeo Made a Gross Profit of $82.9 within the Third Quarter of 2022.
In the third quarter of 2022, Vimeo had a income base of $108.133 million, which was a rise of 8%. This enhance resulted from a 1% rise in common subscribers and a 7% surge in ARPU.
Vimeo Statistics – Demographics
19. Vimeo Has a Subscription Base of About 1.6 Million on the End of 2021.
There has been an increase within the variety of paid subscribers on the Vimeo platform since 2015. In 2019, the corporate in 4 months had about 300,000 new subscribers on its platform. This led to a rise within the variety of paid subscriptions to 1.2 million. In quarter two of 2021, Vimeo noticed a rise in subscribers by 400,000 to succeed in 1.6 million. The variety of subscribers on Vimeo has grown over time. It had 2015 a complete of 600,000 subscribers, which later elevated in 2016 to 700,000; in 2017, the location had 800,000 subscribers. The progress of subscribers on Vimeo has been spectacular over time from its inception in 2014.
20. Over 2 Million Live Websites are Affiliated With Vimeo.
Over 50% of stay web sites on Vimeo are from the United States. Though Vimeo is used all around the world, the United States has numerous subscribers on Vimeo.
21. Over 30% of Subscribers on Vimeo are within the United States.
The United States has 32% of subscribers on Vimeo, adopted by the UK, with 5.8%, Canada 4.3%, and France 3.9%.
22. Monthly, Vimeo has About 90 Million Platform Users.
Though a complete of 230 million people have used Vimeo, not all of those persons are lively month-to-month customers. The motive is that Vimeo supplies particular video providers akin to internet hosting, streaming, enhancing, and advertising, which most customers solely require generally. Nonetheless, Vimeo about 90 million folks use Vimeo service each month.
23. People Spend an Average of three Minutes on the Vimeo Platform.
Users’ spending of three minutes on Vimeo exhibits a bounce price of 59%. One of Vimeo’s rivals, Daily Motion, has nearly the identical bounce price at 57% with a mean person time price of 4 minutes. On the opposite hand, YouTube can boast a 20% bounce price and a mean session of 21%.
24. Young People From 25 to 34 Years of Age Have the Highest Number of Paid Subscribers on the Vimeo Platform.
The most guests to the Vimeo platform are Persons between the ages of 25 and 34. The Vimeo platform consists of 53.2% males and 46.8% females.
Vimeo Statistics – Usage
25. Monthly Vimeo has an Average of 715 Million Video Views.
Every month, Vimeo data a mean of 715 million views and 240,000 subscribers on its enterprise plans. Every month, the Vimeo web site receives 1.51 billion visits, with 25% of those visits from the United States, whereas 50% come from Vimeo.com direct stream sources.
26. 58% of Users on the Vimeo Platform Make Use of a Mobile Device.
The complete variety of cell phone customers who use the Vimeo platform accounts for 58% of complete website guests. Vimeo has downloaded over 10 million Android and iOS telephones with the Google Play Store. Vimeo has over 5 million likes on Facebook and 432,000 Twitter followers. However, the iOS Vimeo app is rated 4.5 on the app retailer.
27. Users of the Vimeo Platform Cut Across Over 190 Countries Worldwide.
According to analysis by SimilarWeb, customers of Vimeo within the United States account for over 30% of the whole variety of subscribers on the platform.
28. Vimeo Video Storage Service Offers Monthly 5GB to 20GB Storage Capacity.
The availability of a storage capability of 5GB to 20GB month-to-month supplies customers of Vimeo with a versatile and person-pleasant storage system. It additionally empowers content material creators to enhance their creations to the next degree.
Vimeo Statistics – Referral Sites
29. 11.4% of Traffic on Vimeo Comes From Referral Sites.
Vimeo referral websites make up 11.4% of site visitors pushed to the platform. There are presently 86 publishers that refer guests to the Vimeo website. As one of many highest site visitors referrals of Vimeo, Patreon sends 8.34% of customers to the location. The second highest referral website is GitHub; it supplies 3.08% of person site visitors to the Vimeo platform.
30. 50.3% of Vimeo Traffic Comes From the Vimeo URL.
Direct typing on the URL of the Vimeo web site by viewers produces 50.3% of site visitors. Search accounts for 26.37% of site visitors, which includes 90.3% of natural and paid searches at 9.7%.
31. 9% of Traffic on Vimeo Comes From Social Media Platforms.
Social media web sites like YouTube, Facebook, and Reddit produce 9% of Vimeo person site visitors.
Vimeo Statistics – Growth
32. About 350,000 Videos are Uploaded Daily on the Vimeo Platform.
Over 260 million customers and 1.7 million paying subscribers add Over 350,000 movies day by day on the Vimeo platform.
33. Vimeo in 2021 Raised Primary Equity Funds of $300 Million.
In January 2021, Vimeo introduced its fundraising major fairness of $300 million. The capital was mentioned for use to extend Vimeo’s funding progress, expertise, and innovation.
34. The Revenue of Vimeo Increased by 57% During the covid 19 Pandemic.
The highest progress skilled by Vimeo since its inception was throughout the COVID-19 pandemic from 2019 to 2020. The price of person subscriptions and visits elevated considerably by 57%.
35. Vimeo, in 2021, Announced a Share Price of $52.08 After the Completion of a Departure From its Previous Patent Company (IAC), InterActiveCorp.
The income elevated within the first quarter by 57% in 2020 to $89 million within the first quarter of 2021. This lowered the online lack of Vimeo from $20.3 million in 2020 to a web lack of $3 million by the tip of 2021. It additionally established Vimeo as an amazing competitor to on-line video-sharing manufacturers like YouTube.
Verdict: What’s Vimeo’s Relevance within the Online Streaming Industry?
Vimeo is an evolving and influential platform with the facility of delivering excessive-high quality video content material to its customers. The progress of its person base, a number of engagement alternatives, and excessive-finish video content material provided on the location make it a viable pressure in on-line video manufacturing and sharing.
There are a number of membership plans on Vimeo, a few of that are Vimeo Basic, Vimeo Business, Vimeo Pro, Vimeo Plus, Vimeo Pro Unlimited, and Vimeo Premium. These plans swimsuit enterprise house owners, skilled content material creators, and filmmakers. The platform additionally offers wanted data on video advertising, monetization of movies, and worker communication expertise.
FAQs
What is the first use of Vimeo?
It is an internet video platform that enables customers to create, add, and ship excessive-high quality movies.
What distinguishes Vimeo from different video-sharing on-line platforms?
Vimeo’s major focus is delivering advert-free movies and glorious high quality alongside a neighborhood of supportive creators. This characteristic makes it extra interesting to unbiased filmmakers and professionals than different on-line platforms.
Can movies on Vimeo be featured on different web sites?
Vimeo permits creators to show movies on any web site utilizing a personalized video participant. This is to make sure a high quality and seamless video playback expertise.
Sources
https://techreport.com/statistics/vimeo-statistics/
