
The Tourism Authority of Thailand groups up with WebBeds to launch a sequence of marketing videos, showcasing Bangkok’s latest sights and experiences geared toward revitalizing tourism and attractive guests to rediscover the appeal of Thailand.
Bangkok, Thailand – The Tourism Authority of Thailand (TAT) has partnered with WebBeds, a worldwide market for the journey commerce, to create a sequence of enticing and inspiring vacation spot marketing videos that spotlight what’s new in Bangkok and stimulate inbound journey to Thailand.
Mr. Chattan Kunjara Na Ayudhya, TAT Deputy Governor for International Marketing – Asia and the South Pacific, stated “This collaboration with WebBeds is in alignment with the TAT’s significant partnership venture with strategic companions within the short-haul market. The venture is aimed to encourage extra journey and stimulate extra bookings amongst key supply markets in Asia and the South Pacific.”
The results of this strategic collaboration between TAT and WebBeds is a new sequence of 10 dazzling vacation spot videos that showcase a various number of actions and experiences in Bangkok, together with what’s new and thrilling within the Thai capital.
The purpose is to encourage guests to rediscover Thailand and fall in love with this charming nation another time. These uplifting videos comply with eight distinct themes: Eat, Nourish, Play, See, Shop, Explore, Relive and Indulge.
Eat options the very best locations to savour Thailand’s world-famous delicacies, from road meals to tremendous eating, whereas Nourish focuses on natural wellness, spa therapies, singing bowl therapies and yoga lessons. Play highlights conventional cultural actions corresponding to Muay Thai boxing and native handicrafts, in addition to Bangkok’s intriguing bars and golf equipment, and See showcases town’s most eye-catching sights which are positive to light up Instragram!
Shop is devoted to Bangkok’s wonderful array of retail choices, from iconic manufacturers to mesmerising malls and markets, Explore uncovers town’s wealthy cultural heritage, together with its immersive museums, Relive reminds worldwide travellers of their favorite sights and actions, corresponding to Chatuchak Market, and lastly, Indulge focuses on newly opened five-stay motels and a tremendous eating cruise alongside the Chao Phraya River.
These videos had been aired for the primary time on the Arabian Travel Market in Dubai, which was held from 6-9 May 2024, and will also be seen on WebBeds’ “Bangkok Unboxed” YouTube playlist.
Mr. Chattan stated “We are appreciative of WebBeds’ continued assist and steadfast dedication to stimulating the journey trade, not solely in Thailand however all all over the world. In latest years, the planet has confronted a sequence of challenges which have impacted the flexibility of locations to draw vacationers. Throughout these occasions, WebBeds – considered one of our key wholesale companions – has been ever-present, supporting the TAT with market evaluation and artistic efforts to drive demand. This video marketing marketing campaign is the newest instance of this extremely useful partnership.”
Mr. Daryl Lee, CEO, Webbeds, stated “We are delighted to be working with the TAT as soon as once more to offer a lift to Thailand’s tourism sector. With our potential to watch international reserving knowledge, WebBeds is in a novel place to establish developments even earlier than they happen. Due to our long-standing relationship, we had been in a position to advise Thailand’s tourism authorities of potential alternatives and take proactive steps to capitalise on them. These marketing videos are the results of this collaboration, and we’re very completely happy to work side-by-side with the TAT to make sure the continued energy of tourism in Thailand. We are all the time stronger once we work collectively.”
WebBeds and the TAT have loved a long-standing relationship. Last yr, the 2 companions got here collectively to stage the IMPACT Summit, a high-level occasion in Bangkok which was attended by greater than 900 journey and hospitality professionals, both in particular person or through a reside stream.
WebBeds’ vacation spot videos will now assist the TAT in its effort to attain its full-year goal of 35 million guests in 2024, whereas positioning the dominion’s tourism trade for a affluent future.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his obligations embody enterprise growth and planning for TravelDailyNews long-term alternatives.
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