Advertising against the tide: Impact of short-form videos on consumer engagement – Page 4 of 4 – Pool & Spa Marketing
According to a research posted by individuals who spend time on a >model’s YouTube channel are twice as prone to make a purchase
Read More »
Interview: National Art’s Council’s deputy CEO on marketing the arts to the modern consumer
When it comes to marketing the arts to the modern, Singaporean consumer, it’s important to deliver collectively all the content material marketing instruments as From music to phrases to compelling visible, advocating for the relevance and function of the arts is…
Read More »
GRIN announced findings from its 2024 Modern Consumer Survey
GRIN, the world’s main creator administration platform, immediately announced findings from its 2024 Modern Consumer Survey, exploring the evolving purchaser journey and the rising want for manufacturers to leverage creator content material, particularly within the social media Taking insights from…
Read More »
Examining the Effectiveness of Video Marketing Based on Consumer Attitudes: Differences between Generation Zers and Baby Boomers
Companies have seen the great optimistic impact of video advertising and marketing on shopper attitudes and Existing analysis exhibits that 87% of video entrepreneurs report that video has an excellent return on funding, and 54% of shoppers need to…
Read More »
Chiara Ferragni: How influential are influencers on consumer decisions?
The case of influencer Chiara Ferragni, fined €1 million by Italy’s antitrust authority for allegedly deceptive customers, has been shared throughout social With the rise in influencer advertising and marketing, what steps ought to customers take to guard themselves…
Read More »
Study Reveals Consumer Attitudes towards Celebrity and Influencer Endorsements
A current research performed Storyblok, the headless CMS platform, sheds mild on shopper attitudes towards movie star and influencer Contrary to standard perception, the research discovered that such endorsements can really current a danger to vacation gross to…
Read More »
Five on Friday: Insights to Drive Business Growth, Marketing Innovations, and Consumer Trends
Source: Canva Welcome to this week’s Five on Friday, the place we’ve curated fascinating case research and business In this version, we’ll discover Bloomberg Media’s methods that drove them to 500,000 subscribers and what meaning for Additionally, uncover…
Read More »
Singles’ Day 2023: From KOLs to trust, the changing dynamics of consumer choices | Analysis
It’s that point of 12 months once more when Singles’ Day, Double 11 or the world’s largest procuring occasion, is taking the world by a The presales interval kicked off with JD (October 23) and Tmall (October 24)…
Read More »
Decoding marketing strategies that can create a significant impact on consumer demand this festive season – Brand Wagon News
By Dheeraj Gupta In a land famend as a melting pot of numerous cultures and communities, the marketing strategies of manufacturers ought to fluctuate as per the area in In this dynamic combine, festive procuring holds a particular allure…
Read More »
Personal connections on social media drive more consumer purchases than influencers, Mintel research reveals
MUMBAI, India, 5, 2023 /PRNewswire/ — Indian shoppers are more inclined to be influenced by folks they know personally on social media when making buying selections, based on the newest research by While city shoppers present a choice…
Read More »