Marketers ramp up promotions to curb expected holiday lows, survey says

Marketers ramp up promotions to curb expected holiday lows, survey says

Dive Brief:  Nearly one-third (32%) of entrepreneurs plan to enhance their promotional exercise this holiday season in contrast to 13% that did so final 12 months, reflecting hopes of recouping projected losses, per a holiday benchmark survey by CommerceSubsequent and The Commerce…

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