FairPrice scores points with social media humour
When the pandemic hit, most of FairPrice’s social media content material had been geared in direction of the dissemination of service updates, new initiatives, service assurances and advisories on false info or Although the constant updates concerning retailer operations…
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FairPrice Group appoints Alison Ee to lead marketing for retail biz
FairPrice Group has appointed Alison Ee as its new director and head of shopper and marketing, retail enterprise. The function was beforehand held by Kelvin Tan, who joined Standard Chartered Bank…
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FairPrice Group on why advertising in retail is a brand-safe environment
Retail media has confirmed to be a strategic funding for savvy manufacturers as a result of it delivers on essential key efficiency indicators. As a part of The Drum’s Retail…
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