Why Vanity Metrics Don’t Translate to Business Success
Opinions expressed by Entrepreneur contributors are their very Social media is full of self-importance metrics to the purpose that they’re usually used to quantify the success of any specific marketing From follower counts to likes, feedback, quotes, and…
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Bonfire of the vanity metrics: how influencer measurement is getting smarter
The shift of promoting spend from conventional media channels into influencer media has been one of the defining advertising and marketing tales of the pandemic.As customers spent extra time on…
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