Med Ad News Announces 2022 Manny Awards Finalists – PharmaLive

Med Ad News Announces 2022 Manny Awards Finalists
Leading pharmaceutical enterprise and advertising and marketing publication Med Ad News publicizes the nominees for the thirty third Annual Manny Awards, recognizing the perfect in healthcare communications and promoting. The 2022 Manny Awards occasion can be held on Thursday, April 21, in particular person at The Lighthouse, Pier 61, Chelsea Piers, in New York City.
AbelsonTaylor EVP, Director of Business Development Jay Carter is being acknowledged because the 2022 Industry Person of the Year. Carter has been a visionary chief within the pharmaceutical promoting business for nearly 38 years, most notably as the expansion catalyst for AbelsonTaylor’s evolution from a 28-person store in 1988 to one of many largest and most inventive unbiased healthcare businesses on the earth at this time, with 276 individuals. 
Carter has additionally devoted his appreciable skills to benefiting the pharma advertising and marketing business at giant, by management roles in numerous skilled organizations, thought-leadership contributions to skilled publications, and a dedication to mentoring new generations of business leaders.
Carter has had a spectacular report of accomplishment at AbelsonTaylor for greater than three many years. He has labored on a few of the most profitable and iconic campaigns in medical promoting historical past, together with the Hytrin “Balloon” marketing campaign and Prevacid “Tummy” launch. Carter has held a number of management positions inside the company, together with the present function of EVP, chief technique officer. He can be an company shareholder, govt committee member, and a part of the senior management group that advises the company on key enterprise and coverage points. 
Jay Carter
Carter has lengthy been lively in skilled organizations created to raise and improve the medical advertising and marketing business. As a board member and previous chair of the Medical Advertising Hall of Fame, he has helped protect the historical past of medical promoting, honor people and campaigns that pioneered the business, and acknowledge new medical promoting expertise. As a board member and present chair of the Coalition for Healthcare Communication, Carter actively helps the group’s initiatives to guard and promote the free movement of correct well being data when educating healthcare suppliers and sufferers about pharma merchandise. 
Carter resides in his hometown of Berrien Springs, Michigan, along with his spouse of 19 years, Rhonda, and their three canine. They have six youngsters and eight grandchildren.
Voted by Med Ad News employees and business friends, these are the 2022 Manny Awards nominees:
Agency of the Year Category I

FCB Health New York, an IPG Health firm
Fingerpaint Marketing
Klick Health

Agency of the Year Category II

Calcium
Concentric Health Experience
McCann Health Managed Markets, an IPG Health firm

Agency of the Year Category III

Brick City Greenhouse
CrowdPharm
Moon Rabbit        

Agency on the Rise 

Biolumina Group
Neon, an IPG Health firm
PRECISIONeffect

Best Agency Campaign

FCBCURE, an IPG Health firm
Klick Health
Moon Rabbit

Best Consumer Print Campaign

FCB Health New York, an IPG Health firm: Battle Back
Intouch Group, an EVERSANA firm: Erase the Line 
Intouch Group, an EVERSANA firm: Ticking Lyme Bomb

Best Consumer TV/Radio Campaign

AREA 23, an IPG Health firm: Lil Sugar
FCB Health New York, an IPG Health firm: Poop Should Never Feel Painful
McCann Health New Jersey, an IPG Health firm: House Rules

Best Consumer Web Campaign

AREA 23, an IPG Health firm: Lil Sugar
CDM New York: The Art of Hugging
McCann Health New Jersey, an IPG Health firm: House Rules

Best Digital Patient Campaign

AREA 23, an IPG Health firm: Sick Beats
AREA 23, an IPG Health firm: Social Bullets
Fingerpaint Marketing: Treat What Happened Yesterday, Today

Best Digital Physician Campaign

CDM New York: Hidden Culprit
FCB Health New York, an IPG Health firm: Disappearing Doctors
GSW: Xgeva

Best Experiential Campaign 

AREA 23, an IPG Health firm: Social Bullets 
Intouch Group, an EVERSANA firm: Kindness Over MD
Klick Health: Rise Above COVID

Best Launch Campaign

Concentric Health Experience: Wegovy
McCann Health New Jersey, an IPG Health firm: Livmarli
RevHealth: Besremi

Best Managed Markets Campaign

AREA 23, an IPG Health firm: Best Practices
The Bloc: Every Step of the Way
McCann Health Managed Markets, an IPG Health firm: Stopping the Uncontrollable, Relentless Itch for Children with ALGS
PRECISIONValue: Overcoming Hurdles

Best Medical Device Campaign

AREA 23, an IPG Health firm: Sick Beats
CDM New York: Easy to Find
McCann Health New York, an IPG Health firm: The CO2 Inhaler

Best Nonbranded Campaign

FCB Health Europe, an IPG Health firm: Is Your Pain Relief Triggering Your Migraine?
JUICE Pharma Worldwide: Reroute Migraine Relief     
McCann Health New Jersey, an IPG Health firm: The Unbearable Itch

Best Patient Engagement Campaign

AREA 23, an IPG Health firm: Sick Beats
Intouch Group, an EVERSANA firm: Erase the Line
Klick Health: The Curious Eye

Best Philanthropic Campaign

AREA 23, an IPG Health firm: Lil Sugar
AREA 23, an IPG Health firm: Social Bullets
Intouch Group, an EVERSANA firm: Erase the Line

Best Professional Print Campaign

AREA 23, an IPG Health firm: Tired Greatness
CDM New York: Easy to Find
GSW: Xgeva

Best Professional Web Campaign

AbelsonTaylor: Endless Sequels: Recurrent C. diff
CDM New York: Every Color is Primary
McCann Health New Jersey, an IPG Health firm: The Unbearable Itch

Best Rare Disease Campaign

CDM New York: Hidden Culprit
Intouch Group, an EVERSANA firm: Kindness Over MD
McCann Health New Jersey, an IPG Health firm: Teddy Bears Alagille Syndrome

Best Social Media Campaign

CDM New York: The Art of Hugging
FCB Health New York, an IPG Health firm: Ms. Information
FCB Health New York, an IPG Health firm: Poop Should Never Feel Painful

DE&I Champion

1798, a Fingerpaint firm
CDM New York
CMI Media Group and Compas

Heart Award 

The Bloc
Intouch Group, an EVERSANA firm
Klick Health

Industry Person of the Year

Jay Carter, EVP, Director of Business Development, AbelsonTaylor

Marketer on the Rise

Allison Garrity, Senior Director, Farxiga Marketing, PCP and Endocrinology, AstraZeneca (nominated by Triple Threat Communications)

Most Admired Agency

AREA 23, an IPG Health firm
CDM
Klick Health

Most Creative Agency

AREA 23, an IPG Health firm
GSW, powered by Syneos Health
Intouch Group, an EVERSANA firm

Network of the Year 

The BlocCompanions
IPG Health
Omnicom Health Group

Vision Award 

CMI Media Group and Compas
CrowdPharm
TBWAWorldHealth  

 
Med Ad News thanks Platinum Sponsors Calcium, CDM, Centron, GSW, and TBWAWorldHealth; and Gold Sponsors Biolumina Group, The Bloc, Concentric Health Experience, Fingerpaint, Intouch Group, and JUICE Pharma Worldwide.
About the Manny AwardsFor 33 years, the Med Ad News Manny Awards have paid tribute to the inventive work of businesses serving the healthcare market, their individuals, and their contributions to the business. Each yr at this gala awards ceremony, Med Ad News and company professionals come collectively to rejoice inventive excellence in pharmaceutical and medical machine promoting and to acknowledge these making vital contributions to healthcare communications. On this particular night, a whole lot of business friends be part of Med Ad News in honoring winners in a spread of award classes.
About Med Ad NewsThe pharmaceutical business’s publication of report since 1982, Med Ad News supplies broad protection and incisive evaluation of the problems, occasions, tendencies, and techniques shaping pharmaceutical enterprise, advertising and marketing, and gross sales. More than 30,000 readers — comprising company executives, advertising and marketing, gross sales, and product managers — obtain Med Ad News, which is a publication of Outcomes LLC. For extra data, go to http://www.medadnews.com.
About Outcomes LLCA advertising and marketing and media firm constructed to quench the evolving consumption habits of B to B audiences, Outcomes helps the healthcare communications business through business main manufacturers Med Ad News, PharmaStay, main occasions together with the Manny Awards and content material advertising and marketing providers. For extra data, go to www.outcomes-marketing.com.
Press inquiries, contact:Andrew HumphreysDirector of Content materialMed Ad NewsTel: 267-685-9573[email protected]
Contact:Daniel BeckerOwner, Brand DirectorOutcomes LLCTel: 973-507-6701[email protected]
 
 

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