Marketing Manager – Pedestrian Jobs

Marketing Manager – Pedestrian Jobs

We’re a rising on-line training firm for enterprise house owners, based and led by Steph Taylor, a marketer and launch strategist. We’re right here to assist our group construct and develop companies which might be worthwhile and produce them a lot pleasure. We worth freedom and adaptability over hustle tradition, we pleasure ourselves on taking imperfect motion and we’re all the time hungry to study one thing new.
Until now, Steph has been arms-on in most areas of selling the model. But the enterprise has grown and we’re looking for a advertising and marketing all-rounder to hitch our canoe and assist us paddle a bit sooner.
Note: This function is a component-time, however we’re searching for somebody who can develop with us. Depending in your availability and commitments outdoors of labor, this might imply you ultimately develop into full-time or it may imply we provide help to construct a advertising and marketing staff to assist you as your workload will increase. Choose your personal journey.
Some key areas you’d be engaged on embody:

Growing podcast listenership: With greater than 1.5 million downloads thus far, Socialette podcast is on no account a small present. It’s our main channel for sharing free content material that—to paraphrase one listener—modifications lives. You will brainstorm podcast matters with Steph, plan the content material calendar and use your advertising and marketing magic to get every episode in entrance of as lots of the proper folks as potential.
Launching a brand new membership program: This one remains to be underneath wraps (shh!) however we’re planning to open doorways in early 2023. In your first few months with us, you’ll work carefully with Steph to develop the launch technique and execute the launch advertising and marketing marketing campaign, together with creating natural social content material, and executing paid social and SEM campaigns.
Increasing gross sales of our self-paced programs: We have two programs that may be bought and accomplished at any time, however we haven’t had a lot time to market them. You will generate contemporary concepts for advertising and marketing these merchandise, measure and monitor the analytics, and spot alternatives to optimise each step of the gross sales funnel.
Executing launch campaigns for our cohort-based mostly course: We have a 12-week course that we launch and run twice a yr. You will probably be working yr-spherical to develop our e-mail listing and social media audiences with the suitable folks for this course. Twice per yr, you’ll work carefully with Steph on the launch technique and marketing campaign execution.
Building model visibility: We function in a crowded market. Social media is noisy. Paid site visitors is changing into increasingly more costly. Having a human because the face of our model offers us a bonus, and a part of your function is to assist develop the visibility of the Steph Taylor model. You will determine and pitch media alternatives, and spot potential partnerships and progress alternatives.

To succeed on this function, you will need to:

Have 3-5+ years of digital advertising and marketing expertise, in roles the place you’ve had publicity to each technique and execution.
Be outcomes-pushed and keen about progress. You method every thing with an “I’m wondering what’s going to occur” mindset, and also you’re continuously measuring and enhancing as you go.
Have a sound understanding of what works (and what doesn’t) in content material advertising and marketing and e-mail advertising and marketing.
Be in a position to write. Well.
Know create and handle campaigns utilizing Facebook Ads and Google Ads, or be prepared to study.
Be prepared to undertake coaching and programs (paid for by us) to repeatedly enhance your abilities within the quick-shifting on-line advertising and marketing area.
Thrive in an surroundings the place you’re working autonomously with a small, distant staff. In different phrases, you’re self-motivated and take possession of your work.

This function is NOT for you if:

You are a freelancer or company searching for one other shopper. We need somebody who’s 100% devoted to rising our enterprise with us.
You’re a enterprise proprietor seeking to earn an revenue whilst you’re ready for your corporation to take off.
You’re not prepared to roll your sleeves up and do what must be executed. We’re solely a small staff and, sometimes, we have now to do work that’s beneath our pay grade to get the job executed.

You should apply by way of the appliance kind: https://stephtaylorco.typeform.com/to/PCgq92y9
Any functions which might be submitted outdoors of the above software kind gained’t be accepted. So please don’t e-mail us your resume. You have been warned ????

https://jobs.pedestrian.television/job/advertising and marketing-supervisor-99/

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