Social Media Marketing Essentials is a lucid guide to studying social media marketing in 2024.
Dr. Kavita Kamath, creator of Social Media Marketing Essentials You Always Wanted To Know
Related books in the Self-Learning Management Series
Dr. Kavita Kamath has given an easy-to-understand newbie handbook on social media marketing for rookies and small companies
BROOMFIELD, COLORADO, UNITED STATES, January 30, 2024 /EINPresswire.com/ — Vibrant Publishers’ first e-book in 2024, Social Media Marketing Essentials You Always Wanted To Know is a lucid marketing guide for rookies and small enterprise homeowners. The e-book has been revealed on January 27, 2024, and is obtainable on www.vibrantpublishers.com
It is part of Vibrant’s Self-Learning Management collection which makes it simpler for learners and profession switchers to get a headstart into the fields of administration, finance, marketing, and extra. Dr. Kavita Kamath, creator of this e-book and a Ph.D. holder in social media marketing, says, “While I discovered that there have been many books on social media marketing focused towards companies trying to develop their social media presence, I felt there was a scarcity of 1 that explains the fundamentals of social media marketing, particularly to rookies trying to perceive the ideas, construct a profession in this area, or small companies trying to develop by social media.”
The e-book spans throughout essential subjects {that a} social media marketer ought to know — main social media platforms and their options, content material creation processes, and metrics to measure the marketing efforts. The creator dives into every outstanding platform — Facebook, Instagram, X, Pinterest, YouTube — and their options and utilization for companies. She demonstrates the options by inserting them in real-life eventualities in order that the reader can get an concept about how one can use them instantly for his or her jobs/companies.
A entire chapter is devoted to metrics of social media marketing the place the reader learns concerning the other ways by which they’ll measure their marketing campaigns and know if their methods are working. The chapter explains metrics like Engagement Rate, Social Share of Voice (SSoV), Response Rate, Conversion Rate, Return on Investment (ROI), and Net Promoter Score. Lastly, the creator stresses the significance of ethics in the social media marketing world the place she offers a guide on the unstated guidelines of marketing and the way complying with them results in elevated belief and credibility of a model.
Venkatraman Prabhu, Director, Product Management at Amazon, USA feedback, “The e-book offers a superb first-principles-based understanding of the important thing social media platforms. This is absolutely useful for the reason that social media panorama modifications at a very quick tempo however when you perceive the fundamentals nicely, it turns into a lot simpler to navigate by the modifications whether or not it’s a brand new content material engagement format on an current community like Instagram or a brand new social media community that features reputation in the subsequent 5 years. Highly advocate this e-book.”Upon reviewing the e-book, Gannesh Rao, Vice President, Sony Pictures Networks India says, “This e-book written by Dr. Kavita Kamath actually captured the aim of social media marketing in element and has been written in a simplistic approach to train every facet of marketing-basics to superior methods. As a finance particular person I by no means knew the intricacies of marketing campaigns and their evaluations however now I perceive how each penny spent on numerous marketing automobiles might translate into income.” The e-book will be bought from this hyperlink – https://www.vibrantpublishers.com/merchandise/social-media-marketing-essentials-you-always-wanted-to-know
About the Author
Dr. Kavita Kamath is a college member at RMD Sinhgad School of Management Studies, a NAAC ‘A++’ Accredited institute, affiliated to Savitribai Phule Pune University (SPPU), ranked among the many prime 10 universities in India. She has a doctorate in social media marketing, an MBA in marketing administration, and a bachelor’s diploma in commerce. She additionally conducts company coaching applications. She has revealed her analysis work in a number of nationwide and worldwide peer-reviewed journals.
About the Self-Learning Management collection
Social Media Marketing Essentials is a part of the Self-Learning Management Series designed to deal with each facet of enterprise and assist college students, new managers, profession switchers, and entrepreneurs be taught important administration classes. Each e-book in the collection accommodates fundamentals, vital ideas, and normal and well-known ideas in addition to sensible methods of utility of the subject material, in a compact format that could be very simple to interpret.
About Vibrant Publishers LLC
Vibrant Publishers LLC is a Colorado-based e-book publishing home that began its operations in 2011 and focuses on publishing high-quality books for entrepreneurs, IT professionals, administration professionals, and graduate college students. Vibrant Publishers has redefined the best way in which wealthy content material will be made obtainable to immediately’s fast-paced era. This new era’s need-to-know-now perspective and a extremely aggressive enterprise setting have triggered this collection of books with ‘simply the important data’. Vibrant Publishers is dedicated to publishing books which are content-rich, concise, and approachable, enabling extra individuals to learn and profit from them.
Title: Social Media Marketing Essentials You Always Wanted To KnowWriter: Vibrant PublishersISBN: Paperback – 978-1-63651-218-1Hardback – 978-1-63651-220-4E-Book – 978-1-63651-219-8
###Media Contact:Sales, PR, and MarketingJisha ManiarVibrant [email protected]
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January 30, 2024, 16:00 GMT
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