Pepsi takes a test-and-learn approach to fragmented video landscape
As the brand new yr will get underway, PepsiCo Beverages is ramping up its video advertising efforts to higher attain customers throughout an more and more fragmented achieve this, the corporate and its portfolio of manufacturers are diversifying their…
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Pepsi unveils branded reality dating show to tout new mango flavor
Dive Brief: Pepsi unveiled the trailer for a reality TV show that it had teased final month with the launch of its mango-flavored cola. The PepsiCo-owned model is working with…
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