Apollo Tyres appoints Reprise Digital as its social media agency, Marketing & Advertising News, ET BrandEquity

Apollo Tyres appoints Reprise Digital as its social media company (Representative picture/iStock)Apollo Tyres has appointed Reprise Digital, which is a part of Mediabrands India, for the social medial duties of Apollo Tyres, following a multi-agency pitch.The mandate contains providers such as social media, ORM and social listening and content material advertising. The account can be dealt with by the Gurugram group of Reprise. Apollo Tyres plans to scale up its social media presence throughout all touchpoints, prompting a rise in model affinity and enterprise outcomes.Rajesh Dahiya, vp, advertising, gross sales and repair (India, SAARC and Oceania), Apollo Tyres, stated, “Social media advertising being our one of many topmost advertising pillar, we’re consistently specializing in utilising it in probably the most impactful method. We had been in search of a robust social media associate who possess a complete understanding of our enterprise and viewers phase, and might efficiently craft and execute the most effective social media methods. Reprise Digital appears to be top-of-the-line match and we’re trying ahead to goal-oriented & thrilling partnership forward.”Amardeep Singh, director, Reprise Digital, India, stated, “Social promoting redefined the promoting trade on this pandemic and Reprise is among the harbingers of this variation. We are assured that our futureproof instruments, analysis and information will make the partnership with Apollo Tyres extraordinarily rewarding and long-lasting.”The company can be answerable for finishing up your entire digital exercise of the model…