Brightcove Selected to Power Acquia’s Video Marketing Strategy

Brightcove Selected to Power Acquia’s Video Marketing Strategy

BOSTON–(BUSINESS WIRE)–Brightcove (NASDAQ: BCOV), the world’s most trusted streaming know-how firm, as we speak introduced it’s welcoming Acquia, the digital expertise chief, to its roster of shoppers. By integrating Brightcove’s Emmy Award-winning know-how and options, Acquia will likely be in a position to create premium, video-forward experiences to improve advertising methods and leverage the ability of video for its clients.

“Digital video is an important engagement and conversion software for entrepreneurs. To efficiently harness its energy, firms want a full-feature associate that may assist them handle, stream and distribute their video to ship for his or her customers at scale,” stated Marc DeBevoise, CEO of Brightcove. “We’re excited to have Acquia leverage Brightcove’s progressive platform and experience to present seamless, video-fueled person experiences that drive engagement, allow information assortment and analytics to information their advertising technique, and finally drive conversions and outcomes.”

“Leveraging the Brightcove platform for video advertising will allow Acquia to extra readily share our data about market and know-how traits with our neighborhood,” stated Jennifer Griffin Smith, Chief Market Officer, Acquia. “We imagine utilizing video will make our data extra accessible to extra individuals and permit them to simply uncover and browse it.”

Acquia offers digital options to assist clients construct safer, extra productive, and extra inclusive digital experiences. The Acquia digital expertise platform, Acquia Open DXP, affords capabilities for content material administration, digital asset administration, advertising automation, personalization, and buyer information administration.

Acquia joins different notable enterprise firms powering their inside and exterior video methods with Brightcove’s streaming know-how, together with DocuSign, General Motors, Johnson & Johnson, Marriott, Sephora, United Healthcare, Wendy’s, and Yelp.

Brightcove will likely be a visitor presenter on the upcoming Acquia Engage convention in Boston (November 14-15, 2023). The occasion focuses on digital innovation and options thought-provoking audio system, breakout periods, and workshops with business specialists.

For extra data, go to Brightcove.com.

About Acquia
Acquia empowers the world’s most bold manufacturers to create digital buyer experiences that matter. With open-source Drupal at its core, the Acquia Digital Experience Platform (DXP) allows entrepreneurs, builders, and IT operations groups at 1000’s of worldwide organizations to quickly compose and deploy digital services that leverage their content material and information property to have interaction clients personally and at scale, improve conversions, and assist companies stand out. Learn extra at https://acquia.com.

About Brightcove, Inc.
Brightcove creates the world’s most dependable, scalable, and safe streaming know-how options to construct a larger connection between firms and their audiences, regardless of the place they’re or on which units they eat content material. In greater than 60 international locations, Brightcove’s clever video platform allows companies to promote to clients extra successfully, media leaders to stream and monetize content material extra reliably, and each group to talk with workforce members extra powerfully. With two Technology and Engineering Emmy® Awards for innovation, uptime that constantly leads the business, and unmatched scalability, we constantly push the boundaries of what video can do. Follow on LinkedIn, X (previously generally known as Twitter), Facebook, Instagram and YouTube. Visit Brightcove.com.

https://www.businesswire.com/information/house/20231018777373/en/Brightcove-Selected-to-Power-Acquia%E2percent80percent99s-Video-Marketing-Strategy

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